School Marketing Tools

Step Up Education Partners,

We know recruiting new students is a challenge, so we’re here to help. The good news is that marketing doesn’t have to be expensive. Many strategies come with little or no cost. Read an overview letter and view ideas on how to increase enrollment and awareness surrounding your school. Also, below please find tips and suggestions on reaching your community and the media.

Flier and Media Documents
Please click below to view and download our printed material.

Download our new flier, which contains eligibility information for children who are homeless, in foster care, and/or qualify for free or reduced-price lunch:

If you would like printed fliers (two-sided English/Spanish) mailed to you, please contact Paul Soost, Director of Marketing, 727-451-9828 or Indicate quantity you’d like.


Schools may purchase indoor retractable banners to display in the school or at events (i.e. open house, family fair, etc.). The banners are 6½’ tall by 2½’ wide and are $140. Schools may choose between FTC income-based scholarship banners (English or Spanish) and Gardiner Scholarship (PLSA) banners (English or Spanish).

If you would like to purchase one, please contact our enrollment specialists at

In your email, please include:

  1. School name and DOE number
  2. School contact
  3. Phone number
  4. Address where the banner should be shipped
  5. Which banner you would like (Please specify which scholarship, language and occupation.)

Income-based scholarship options: 

Firefighter IT Technician Musician Pilot
firefighter it music pilot

Special needs scholarship options: 

English Spanish
teacher_plsa teacher_sp
We offer one free outside banner to our schools advertising the scholarship program. However, additional outside banners in English or Spanish are available for $79 apiece. Many school leaders display these banners on fences and the front of the school building. Please contact our enrollment specialists at to place your order.



How to add a Step Up banner to your website:
1. Right-click the banner image and select “save as” to download the web banner.
2. Save the banner as a .jpg
3. Once you place the banner on your site, please link to this page:


Banner 1 (728 X 90 Pixels)

Banner 2 (300 X 250 Pixels)

Banner 3 (160 X 600 Pixels)


Banner 4 (330 X 165 Pixels)

Step Up For Students small

PLSA & FTC Banners (600 X 200 Pixels)

Banner 600X200 2

Banner 600X200 3

Banner 600X200 1

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