Catholic Toolkit

be_ixf;ym_202205 d_22; ct_50

Catholic Schools
Marketing Toolkit

This toolkit provides Step Up resources and information you can share with families as you market your school. Materials are easy to use and can be helpful resources to compliment the marketing plan you already have in place or are putting together.

Flyers

Download print-ready or easy to customize versions in English, Spanish and Creole

Banner Ads

Download ready-to-use banner ads for social media in English, Spanish and Creole

Pulpit Announcements & Radio Ads

Prewritten copy you can use for announcements and advertisements.

Social Media

Prewritten messages you can share on your school’s social media network

Online Virtual School Tour Examples

Currently, there are limited opportunities for on campus tours. Having a good virtual tour of your campus can be a helpful resource. Here’s some examples of virtual tours.

Guardian Catholic School in Jacksonville: https://vimeo.com/506284417

St. Ann Catholic School in Naples: https://www.stann.net/

St. John Paul II Catholic High School in Tallahassee:  http://www.sjpiichs.org/

Archbishop Edward A. McCarthy High School in Ft. Lauderdale https://www.mccarthyhigh.net/about/

St. Joseph Catholic School in Winter Haven https://vimeo.com/408878936

Flyers

 

New Step Up Flyers!

Promote Step Up For Students by handing out one of these flyers available.

Step Up flyers, downloadable here, provide overviews on the Income-Based and Special Needs scholarship programs. Flyers are available in English and Spanish.

Print Ready Flyers

Customizable Flyers

Bulletin Information

Promote Step Up For Students in your church’s bulletin by using one of these print bulletin ads or copy to print within the bulletin.

Bulletin Ads Version 1

Bulletin Ads Version 2

Bulletin Copy

Your child could attend a Catholic school with the help of a K-12 Step Up For Students Scholarship. Receive an average of $7,000 a year, per child for tuition and fees. Now more familiesare eligible. For example, a family of four with an income up to $111,000 may qualify. Dependent children of a reservist or active-duty member of the US Armed Forces may also qualify, regardless of household income. Learn more or apply today at SUFS.org/Catholic

Digital Web Banners

Promote Step Up For Students by adding a digital banner to your website.

Right-click on the images and select ‘Save image as’ to download.

English

728 x 90

Spanish

Spanish Banner

300 x 250

Spanish Banner

728 x 90

Social Media Content​

Promote Step Up For Students by sharing content to your social media platforms.

Right-click on the images and select ‘Save image as’ to download.

English

Social Media Catholic

Spanish

Catholic Schools Social Media

Creole

Catholic Schools Social Media Creole

Below are prewritten messages you can share on your school’s social media platform.
Please make sure to customize it, or you can write your own. We will have updated images for you to include with your social post very soon. 

Florida Tax Credit Scholarship Program & Family Empowerment Scholarship for Educational Options 

Share this on Facebook, Twitter and Instagram and tag us in the post with @StepUp4Students:

  • Have you thought about sending your child to a Catholic school? Now might be the time! Our school accepts scholarships from @StepUp4Students. You could receive a scholarship worth on average $7,000 a year, per child. Find out if you qualify at SUFS.org/Catholic.
  • The 2021-22 income guidelines for scholarships for private school are now available. See if your family qualifies and share it with your friends: https://bit.ly/3b6KEoX. A family of four could have an income up to $111,000 annually and receive a K-12 scholarship worth on average $7000 a year per child to attend our Catholic school. Learn more today at SUFS.org/Catholic.
  • Find out if you qualify for a private school scholarship through @StepUp4Students which awards K-12 scholarships worth on average $7,000 a year, per child to attend our school. Visit SUFS.org/Catholic to learn more.
  • Did you know you might qualify for a @StepUp4Student private school scholarship to attend our Catholic school? If you are a family of four with an income up to $111,000 annually, you could qualify for a Step Up scholarship. Scholarships are worth on average $7,000 a year, per child. Learn more at SUFS.org/Catholic.
  • Attend [enter your school name here] with the help of a private school scholarship through @StepUp4Students. If you are a family of four with an income up to $111,000 annually, you could qualify for a Step Up scholarship. Scholarships are worth on average $7,000 a year, per child. Learn more at SUFS.org/Catholic.

Family Empowerment Scholarship for Students with Unique Abilities

Share this on Facebook, Twitter and Instagram and tag us in the post with @StepUp4Students:

  • Do you have a child with unique abilities? Our school serves children with special needs and we accept the Family Empowerment Scholarship for Students with Unique Abilities through @StepUpForStudents. Learn more at SUFS.org/Catholic.
  • Are you looking for Catholic school options for your child but need financial assistance? Our school accepts the Family Empowerment Scholarship for Students with Unique Abilities through @StepUp4Students. Find out if your child qualifies at SUFS.org/Catholic.
  • Our Catholic school serves children with learning differences & unique abilities. Did you know @StepUp4Students offers the Family Empowerment Scholarship for Students with Unique Abilities? It can help pay for your child’s tuition at our school. Learn more at SUFS.org/Catholic.

Pulpit Announcements
& Radio Ads

Promote Step Up For Students by making an announcement after mass or placing a radio advertisement.

Hello. I’m here to share a few fun facts about Catholic schools. Did you know that over 99% of students who attend Catholic school graduate high school? They are also more likely to attend and graduate from college. Did you know Catholic school students are more civically engaged and more likely to vote? They are also more likely to attend Mass as an adult. There are many reasons to choose Catholic school, and these are just a few. Raise your hand if you attended Catholic school? (pause) Wow! Raise your hand if you are or have a student in Catholic school now. (pause) That is great!

Here in Florida, K-12 private school scholarships are available to help your child attend a Catholic school. With a Step Up scholarship, you can receive an average of $7,000 per year, per child to help pay Catholic school tuition and fees. For example, a family of four with an income up to $111,000 may qualify for a scholarship. 

Dependent children of a reservist or active-duty member of the US Armed Forces may also qualify, regardless of household income. Please share this great opportunity with members of the community who you know may qualify. While your family may not qualify, maybe you know a family that would. Please share the information!

Through the administration of several scholarship programs, Step Up For Students provides scholarships that allow parents to pursue and engage in the most appropriate learning options for their children. Additional scholarships are available and information about each scholarship can be found on the Step Up website at SUFS.org/Catholic.

More information can also be found in this week’s bulletin. We hope you will consider sending your child to a Catholic school and are thankful a Catholic education is possible for families in Florida.

:15 Spot

  • K-12 scholarships are available to help send your child to a Catholic school. Receive an average of $7,000 a year, per child for tuition through Step Up For Students! Scholarships are awarded on a first-come, first-served basis. Learn more at SUFS.org/Catholic.

:30 Spot

  • Have you thought about sending your child to a Catholic school? Now might be the time! Your child may qualify for a K-12 Step Up scholarship. Receive an average of $7,000 a year, per child for tuition and fees. Now more families are eligible. For example, a family of four with an income up to $111,000 may qualify. It’s free to apply, and scholarships are awarded on a first-come, first-served basis. It’s not too early to start thinking about the 22-23 school year. Learn more at SUFS.org/Catholic.

Videos

We encourage you to share these messages with your congregation.

A Catholic Education Is Within Reach

Overview of Scholarship Programs

Military Family Outreach

As of July 1, 2021, dependent children of a member of the United States Armed Forces are eligible for private school scholarships. Please feel free to use these resources to help promote Step Up For Students to military families.

Postcards

Social Media Graphics

Right-click on the images and select ‘save as’ to download.

Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic
Step Up For Students Outreach to Military Families Social Media Graphic

Email Graphics

Right-click on the images and select ‘save as’ to download.

Step Up For Students Outreach to Military Families Email Graphic
Step Up For Students Outreach to Military Families Email Graphic

For help regarding scholarship applications, please call the Contact Center at 877-735-7837.

A COPY OF THE OFFICIAL REGISTRATION (CH-14609) AND FINANCIAL INFORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE 1(800)435-7352 OR ON THEIR WEBSITE FDACS.GOV. REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL, OR RECOMMENDATION BY THE STATE. SUFS SOLICITS 100 PERCENT OF ITS CONTRIBUTIONS AND DOES NOT CONTRACT PROFESSIONAL SOLICITORS.

© 2021. Step Up For Students, a nonprofit, 501(c)(3), EIN: 59-3649371, P.O. Box 54429, Jacksonville, FL 32245-4367